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“What is communication problem?”

Let’s forget about the workplace for a moment and focus on ourselves and our lives. How often were you misunderstood in your life by your family, friends, colleagues and/or relatives? If you ask me, I’d say at least once a day. You discuss things with other people and what you meant by a certain sentence may be different from what they understood which causes misunderstandings.


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The thing about misunderstanding is that it’s no one’s fault. What you meant and what you said may be the same thing, but you know every sentence can be read or heard in different ways which will give it different meanings. It may be the tone, your pauses, the situation or your expressions which causes the other person to understand it differently.

“The same thing happens at your workplace no matter what position you hold in your office.”

Proper communication is a must no matter where you apply it; in your workplace, home, or anywhere else for that matter. What you meant should be exactly what your receiver should understand or it will create problems big or small.


Why should you communicate properly in workplace?

Suppose you’re at your workplace explaining a new project to different departments, if the communication isn’t proper, misunderstandings will occur and you’ll lose precious time and effort on that project. And you just can’t afford to miss your project deadlines, if you want to keep running a successful business that is.


“Workplace communication goes both ways, Employers ⇄ Employees”


Proper communication isn’t just for the employers by the way, employees have the responsibility to ensure what you understood is exactly what your employers are expecting from you and to report back your progress. For example, if you’re a software developer and you got stuck  in a code you can’t crack for your new project, if you keep it yourself and kept trying to crack the code, yes you may succeed, but after a very long time and after spending too much effort.


On the contrary, if you discuss with your team leader he may be able to help you either by directly solving the problem with his experience in the field, or by assigning someone else who will be able to help you finish up the project. Whatever method he chooses to help you, the important thing to note here is that you’ll save your time and effort if you keep proper communication at your workplace.


In my office as well, we’ve gone through issues, the root cause of which was communication gaps or improper communication. When a content writer failed to update the status of a blog she couldn’t write because of some issues, we missed our deadline by two weeks. If she reported the issue to the respective authority, it could have been solved in time to meet the deadline.


“Effective communication saves time and effort for both employees and employers.”


Why is clear, precise and honest opinion important?

There are people who think their opinions don’t matter, some think if they express their honest opinion they’ll get in trouble, or it may affect their future in the company. Some don’t share their opinions if they’re not comfortable with the people they’re sharing it with.

There are different reasons for not sharing one’s honest opinion but there are more reasons to share them. While sharing your honest opinion is very important in an office, it’s much more important to be professional about it. You can’t simply be rude to anyone in office and say that you were being honest. It doesn’t work that way.


“Being honest and keeping professionalism while being honest will make you the perfect employee/employer.”


How to share your opinion at workplace?

Sharing your opinions mean more than just a yes/no confirmation. If it’s a poll you can give the go or no-go sign, but in most cases when you’re asked for your opinion you’ve to give a proper explanation as to why you have that opinion.


For example, a few weeks ago there was a WhatsApp discussion with our employees about cancelling the sponsorship from a reputable newspaper for an online competitive exam powered by our company. Some employees said yes we should cancel while others said we shouldn’t, only one employee gave the management a proper explanation to why we should cancel the subscription. The reason she gave for it was clear and precise which helped the management to choose the right decision without wasting time.

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We’re living in the modern world where companies are much more relaxed and the management are more friendly with their employees than ever before. As long as you keep things professional, your opinion matters.


“The logic/reason behind your opinion may be right or wrong, but you won’t be judged by it as long as you are clear, precise and honest.”


Why is it important to keep a proper communication channel for business hours?

If your company owns a workplace communication channel for business hours, it’s crucial for every worker to check their notifications to see new tasks/messages, updates on existing tasks, etc. Keeping yourself updated is the single most thing you should never fail at.


“90% of work related issues has communication gap as their root cause.”

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In my office we have separate phones for each department for inter departmental and client communication. One of our department phones had an issue which caused it to take a lot of time to turn back on once it got switched off, even when connected to a charger. A few days ago it got shut down due to low charge and didn’t restart even after charging. As I’m in the Singapore branch and depended heavily on WhatsApp communications with various departments, I was unable to establish communication with that department and several of our clients also reported the same issue.


As in any organization, our clients are very important to us and we can’t make any excuses for not keeping an open communication channel. With proper communication the issue could have been avoided. A simple call forwarding settings or a message to notify the issue to the authority would have been enough to avoid the time-wasting.



What can you achieve with proper communication?


“Better communication → Better productivity →  Better performance.”

If you are a good communicator no matter which department you belong to, you’ll receive more trust & support from your colleagues and superiors. As a bonus you may even receive specific guidance on your project from your superiors.


“Listening & Responding → Employee job satisfaction.”

For example, in my company when ever an employee makes suggestions/remarks for the improvement of our workplace/methods, our manager actively listens to them and their requests are acted upon if found as useful. As a result we have a long list of happy employees.


“Good communication → Decreased turnover rates and/or absenteeism.”

Just imagine, would you want to leave a company that listens to you and supports you through everything for another company easily? Unless you’re being offered a job by another company which is way bigger than your current one and have a big salary difference, naturally you will stick with your current company for you are comfortable there.

Would you be taking lots of leaves if you felt comfortable at your workplace? I think not. For me, the reason I love to come to work is because I enjoy it and because I have the support of my superiors and colleagues. I’d never keep working in the same company if I wasn’t comfortable communicating with my colleagues and superiors.


“Excellent communication →  Retain employees after a layoff.”

Imagine a corporate merger, employees will be obviously afraid as they’re not sure who has to leave or stay and they’ll be confused if the company will survive in the future. Now if their immediate managers communicate right away about how valuable these employees are to the organization, it will give the employees a reason to fully commit to a new organizational structure.

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Good communication is an essential tool in any organization to achieve productivity and to maintain strong working relationships at all levels of an organization. Employers who invest their time and energy in order to achieve clear lines of communication will rapidly gain the trust and support of their employees, leading to increased productivity, morale and output. The same goes for employees as well.
I hope after reading this blog those who haven’t already established a proper communication in their organization, will realise it’s importance and make the effort to take the first step now. And those who already have such a great communication work environment, will realise how lucky they’re to have that support at their workplace. The important things to focus is to clearly communicate the goals and expectations, choose a proper medium, keep everyone involved and to listen and show empathy. Take these steps to raise your organization to a better future.


Subscribe and share this blog so that it can help other organizations too. Also, write back to me in comments about any recommendations/topics that you want me to write about, so I can take them into consideration for my next posts.

Thanks for reading!

Apple With Its New Featured Smartphones Of 2017 – iPhone X, 8 And 8 Plus

Apple Inc. has unveiled its much rumoured Iphone X along with Iphone 8 and 8 Plus in a special event at the spaceship campus in California. Iphone X, also called Iphone Ten represented by roman numeral has marked its 10 year anniversary of the first ever Iphone released with its launch into the market. Notably, Iphone X was more exaggerated during the release but by the side Iphone 8 series focussed on delivering major updates to its predecessor models – Iphone 7 and 7 Plus.

<>iPhone X, 8 And 8 Plus

iPhone X, 8 And 8 Plus

While Iphone X has incorporated new features that enables users to unlock the device using facial features and also send animated emojis called Animojis, 8 series launched a glass and aluminium design, an A11 Bionic chip and wireless charging as its critical updates. Also X is considered to be more cheaper in price compared to the other models that made your eyes pull out. Here we are going to give you a detailed info about the X series followed by the 8 & 8 Plus.



Iphone X



Glass Design:                                      


                                   The new Iphone X has a glass enclosure which was inbuilt in the previous models, Iphone 4 & 4S. However the users has complained that the structure was not durable for them and broke easily when dropped. But Apple specialists are claiming that the glass enclosed in this model is the most durable ever released in the history of Iphone.

all glass

OLED Display:


                                    The Super Retina OLED Display is showcased by X series which has a 5.8 inch diagonally on the screen. This display is far more better when compared to that of LCD display put up in the previous models of Iphone in a way they light up the individual pixels in the screen. This transforms the olden style to a more interactive contrast, faster response and better battery durability.


No Home Button:


                                         An all new difference has been introduced in X. The home button has been replaced by a single swipe from the foot of the screen. The larger display plus the tech savvy ideas included in iOS 11 has made a step ahead for this model.

no home buitton

True Depth Camera:


                                              The True Depth Camera feature allows the users to unlock the device using a facial recognition technique known as Face ID, which is the biggest update claimed by Apple to this model. Moreover, this will enable the users to unlock the phone even when it is completely dark around with the help of in depth scanning technology featured in the phone. Animojis, an animated emojis can be send by recognising the expressions on the face.


Wireless Charging:

                                            Wireless charging facility is featured in the glass panel of the device which helps an entry of power into the phone without direct connection with the plug. It can also be charged from Belkin & Mophie too. An Air Powered charging pad is also introduced to charge up quickly.

wireless charging iphn x

Water Resistant:

                                        The new X series is moulded out of a complete water resistant material which can resist the incoming of the fluid for 30 minutes. IP67 is the rating standard used to measure this feature and the term means it will survive the sink for a specific period of time.  





                          There existed many rumours that the device will be introduced in various shades including bluish gold’ colour. However only 8 series is reported to have brought up this tint. Iphone X will be available only in space grey or silver shades, according to reports.



                                     Iphone X is powered with A11 Bionic chip having 6 cores is claimed to be the most powerful one to be ever incorporate in a smartphone. According to Apple, this chipset will run the next version of operating system, the iOS 11. It features a Siri Assistant, a Do Not Disturb While Driving feature and an intrusive new model of the app store.

Release Date & Price:


                                                The upcoming Iphone users have to wait a bit longer to get the X model and said that it won’t be made available to order online till October 27.  Report says that it will be shipped only on November 3. The model comes with a steep price which starts at $999 for 64 GB variant and soars up for 256 GB variant.



Iphone 8 And 8 Plus



Glass Design:


                                   Both 8 and 8S has a glass enclosed models and as in Iphone X, it is claimed to be a break free material and promises extra durability in the exteriors. Also the devices are said to be water and dust resistant through the case.

True Tone Display:


                                           8 and 8S features the same size screen similar to the 7 and 7 Plus, its predecessors. The former device gives a 4.7 inch display while the latter has a larger viewing area with 5.5 inches. True Tone display released by Apple claims that it will give the best accuracy for the lightning conditions in the surrounding.


Home Button:

                                   While the X series has cleared out this button from its phone, the 8 series has introduced a virtual home button similar to last years entry phones. Here you can use the Touch ID feature to unlock the device and utilise Apple Pay to verify your identity.


                            8 series features the same rear camera characteristic of its predecessors. Iphone 8 has a 12 megapixel camera which supports faster sensors giving better autofocus in low lighting conditions and has 4K recording capacity. Whereas 8 Plus has dual 8 MP camera which has given birth to Portrait Lightning Mode enabling you to snap out portrait pics in HD quality.



                              In the previous years models 7 and 7 Plus, run by A10 processor is replaced to power up by an all new A11 Bionic chip which consists of 6 cores is considered to be more faster than ever before, according to Apple.

Wireless Charging:

                                            As in Iphone X, both 8 and 8Plus too has a wireless charging technology inbuilt in the device and can also be charged from Belkin & Mophie. Also Apple has furnished out a Air Power charging pad which can simultaneously power up 3 devices – iPhone, Apple Watch and AirPods.

wireless charging iphone 8

Water Resistant:

                                       Iphone 8 series too has the same features as in X series models in terms of water resistivity too. The standard IP67 is used here too manifesting it to stay underwater for up to 30 minutes, for 1metre of depth. However the users are advised not to take it while swimming.



New Gold Colour:


                                          Many rumours have run around the globe saying the Iphone 8 series would be tinted with bluish gold but surprisingly  brought up the new gold color with pink shade amalgamated with it. Apple has confirmed that silver, space grey and rose gold colours will be hitting the market.

Augmented Reality:

                                             Augmented reality powered dual cameras on Iphone 8 Plus is a Tested OK feature for the same. Motion tracking is precise with the help of an all new gyroscopes and accelerometers fitted into the camera. iOS developers has can advantageously make use of the dual True Depth cameras to create apps and games mixed with graphics to provide a real world experience for the users.

ipjne 8

Release Date & Price:

                                                 Iphone 8 and 8 Plus can be ordered online from September 15 onwards and Apple has reported to send it for shipping on 22nd of the same month. The prices for the two variants is reportedly known to be $699 and $799 respectively as the starting rate.

Convert Facebook Marketing Into A Lead Generating Machine!

Generating leads through social media marketing for the clients is not that easy going task as you think. Your combative competence are spread all over the social media to pull you behind in the SERPs. It can be a challenging task, as a minute of mistake in forwarding the attention towards the strategies can deliver an unfortunate result.

<>facebook marketing company in kerala

facebook marketing company in kerala

You need not worry as there exists numerous ways to tackle this situation in a hassle free manner. Normally what marketers does is they pay for Facebook ads with a fantasy of acquire more clients on the go. What the agencies have to prove is to show a few members added to the list using their strategies to convince the client.

Does the above mentioned scenario sound familiar in your case too? Do you know that generating cost efficient leads works better than the former strategy? Of course it is! This blog is for those who have dismissed Facebook thinking it as an ineffective marketing tool and for newcomers to the field. Here we discuss about two strategies that help your leads to grow by leaps & bounds.


Strategy #1 Facebook Offers:

                                                              Have you seen offers floating in the news feed on your Facebook? As there are over 2 billion monthly users roaming around in the media, an offer certainly will catch up the eyes of the people. They aim at the users by promoting products and services through targeted advertisements on FB.




Receive Leads By Using Offers

Simply promote your free ebook, consulting, webinar etc and let it drive people to a landing page where they have to enter their email addresses to move further. Notably, the offer will only be active after obtaining 100 + fans for the page. You have the choice to choose whether someone can redeem the offer online or not.

Another way why offers work perfectly is because when anyone claims your offer, it is will be displayed in their news feed and all friends associated with the account will be tempted to try the proposal. This is a highly beneficial idea that makes facebook stands apart from other social media platforms. Alternative paid advertisements certainly will empty your pocket, but if it fits the budget, go forward.


Strategy #2 Page Post Ads:

                                                           Page Post Ads enables you to promote your status update as an ad that can help target the aimed audience and it will be present in the right side of their facebook page as well as in newsfeed. There are numerous reasons why this can be a long running strategy for FB Promotion in Kerala

Firstly, Page posts are much larger than other ads compared to those in various platforms. Secondly, those which are displayed in the news feed works much better than in the facebook page because it is shared with lot more friends. It is accessible to 2 billion mobile users, accessing FB through their devices.

facebook marketing company in kerala



How Page Posts Ads Generate Leads ?

Create a status update in your facebook page that provide a call to action functionality on a click that redirects to an appropriate place and the landing page URL. Remember to plant it at the start of the post. Also, an eye catchy image, video, quote or caption can be a great plus. Finally, go to your Ads Creator and create a new Page Post ad, then select the post you  have created from the dropdown list. Options like how long the ad should run, budget, target etc has to be set right away.



The above set of strategies require considerable amount of efforts to be put up. It pains for an individual to put efficiently all theses ideas on the go to derive better results, so enquire with the experts in the field. Facebook Marketing Company in Kerala stand by your side always and ensures frequent flow of leads to any kind of businesses you are in. They also ensures a cost efficient strategy for the customers.


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