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software companies in thrissur
Facebook F8 2017: Fortunate For Marketers

World’s largest social networking site, Facebook has conducted the annual developer conference on April 18 and 19 this year at San Jose McEnery Convention Centre, California and announced the biggest featured update in its history, which is being hoped by the people to deploy in the market. Abbreviated as F8, the meeting was primarily for the developers.

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software companies in thrissur

Developers were told to bring upgrades for its pivot service and messenger. However other platforms like whatsapp, instagram, oculus are not included in the mentioned scenario. Also they are centring on providing internet connection to the remote areas of the world. Augmented reality and cameras are under consideration by putting significant efforts on the hardware section.

CEO of Facebook, Mark Zuckerberg has said that the he aimed at bringing a platform where a person owns control to share anything with anyone. Also the tech giants has laid out ideas focussing on manifesting updates to its key areas like artificial intelligence, messaging, live videos etc, in the conference held.

Here we are going to examine each announcement made during the conference in detail and how it is going to mould the marketing strategies in the upcoming years.

  • Advanced Marketing Analytics:

                                                                  Perhaps it is going to be its one of the best updates ever for improving interactions in facebook like post reactions, engagement sharing feature in multiple platforms, existing services in the application and resolving bugs. Offline conversion analytics which will enhance online interactions and shows how they are made into money. Advertisers will be having a lucky time after introducing the concept as the strategy will help to analyze the behaviour at the time of purchase.

  • Multi Channel Custom Audiences:

                                                                       The team can watch people’s behaviour within the website and app to build multiple channel custom audience. With this, marketers will be able to target audiences who have even viewed the contents in the shopping site, but it takes time to roll out. You would be able to append or remove a visitor in the ecommerce store. Still this feature is under beta testing by the developers and can be expected to reach customers shortly.

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  • Market Understanding using AI:

                                                                   Artificial Intelligence had always been a priority for facebook to bring automation in the the platform in the sense its helps to perceive the people’s thought. Anticipating characteristic using AI as the tool can bring difference in engagement strategy and can be filtered based on cities. By this technique can be highly advantageous for advertisers focussing on large number of people to watch their offers.   

  • All New Camera Effect:

                                                    Facebook has brought an all new camera feature to its native application and messenger platform that will convert the mobile camera into augmented reality device. With the help of AR, people will be able to bring special effects in fb. More custom frames are being rooted for the advertisers to showcase their creative skills in their business marketing strategy.

  • Facebook Messenger 2.0:

                                                        Messenger 2.0 were introduced because number of users are increasing dramatically in the platform. According to a study it was noted that there are 1.2 billion monthly users sending around 2 billion messages between people and business alone. This can bring a better experience in the conversation section. Some of the new features in version includes a discovery tab, chat extension, messenger code scanning camera and smart replies.

  • Surround 360 Technology:

                                                          Surround 360 technology feature was launched for everyone to create high definition (HD) quality videos. As mentioned above, facebook have introduced new camera effects into live play. Virtual Reality is the idea behind this and with this it will be able to produce videos in a 3D space. A virtual environment can be experienced enabling you to move in all directions.

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  • Multi Product Dynamic Ads:

                                                            An updated version of facebook’s dynamic ad will show relevant ads in the page based on the search history in the website or app. For example if you are selling salwars, this technology will be help you to target all people who have searched for salwars from any ecommerce site. Multiple images of up to 20 images can be uploaded now which gives chance to display the item in different angles and styles.   

F8 conference is spreading viral in the internet today. Expectation has raised, especially among various  businesses worldwide. People desires for the new update to be available as soon as possible. With facebook in a new face, audiences will be able to experience new products and possibilities not only within but also across different platforms.   

android-app-developemnt-in-thrissur
All About The New Android O Update

The current generation is well familiar about the world’s most popular operating system – The Android. It is a mobile OS which is grounded on linux kernel and mainly designed for the smartphones.The tech giant “Google” is the pioneer behind the introduction of this technology to the public.

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Google usually comes up with new updates each year, aiming at bringing new features and security steps to ensure secure usability by the end user’s. The upgrades can be downloaded either from the Playstore or from the Android Package Kit (APKs), which is a special file format through which new applications and middleware are installed.

The last update of the previous version was the Nougat 7.1 which was released in August 2016, where you may not have seen much changes carved into it. Google has currently rolled out the developer preview of the next version of operating system in March 2017 – Android O. Initially it is only accessible to Nexus 5X, Nexus 6P, Pixel C and Pixel XS smartphones.

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The developers have not finalized which dessert name they would give to the new member.However they have come up with 3 titles namely: Oreo, Orange and Oatcake and are also seeking polls from the public to choose the most prefered name. Android O has planned to bring many new alteration for a smoother experience to the user in the mobile. They are chiefly working on improving the battery life, notification display and enhancing user interface. Following are the new features expected in the os.

 

Background Limits:

This feature gives room for betterment of battery life and extending the charge holding capacity of the phone. So it has imposed some restrictions for the applications to run in the background, which is one of the main reason why battery is draining rapidly. Some other automatic limits of what an app should do behind the user’s view is also included like Implicit broadcasts, background services and location updates. User’s don’t have to manage anything manually in this new version.

Notification Channels:

The new mode of receiving notifications will be a new experience for the user. With Android O, sorting is made easy and can be done by the user itself depending on the type. Even though the messages are managed by their respective apps, a person has also the complete control over how it should arrive and display on the screen. This is the first time in the history, android is bringing a multimode management of notifications from different channels to the users.

Autofill Framework:

Many of us have wished for the informations to be provided in the columns like login id, password and other details while processing a banking transactions is made automatic. Now your dream is coming to a reality. Autofill will be introduced in the new platform where security of the statistics is also taken care of in a much improved manner and repetitive data is filled automatically by the system. Now the user don’t have to rely on the accessibility settings to control the working of the app.

Picture in Picture Mode:

Abbreviated as PIP, picture in picture for handsets are introduced in this version where the user can multitask with their device in the same time. For example, a person can switch to a chat in the background while watching a video simultaneously without pausing it. This feature was formerly available only on Android TV but now it has made way to the smartphones too. Handling screen overlays or launching an app without any annoying alerts reduces headache of the user.

Adaptive Icons:

In this version of android, icons of apps on the wallpaper is designed in a way that attracts the attention of the person. These are made adaptive in display to the viewers in different shapes on a mask selected by the system are combined to bring beauty to the user interface. Google has also brought some animation effects which increases interaction with the picture in the launcher, shortcuts, widgets and settings in the device.

Connectivity:

Android O changes the way one or more devices communicate with each other. High standard bluetooth audio can be experienced while playing your favourite songs using bluetooth. Wifi alerts have been enabled which allows the user to connect with the wifi of another device without an access point. New APIs can now
control over the third party calling apps directly and display the call information in them, so the normal phone dialer is not necessary for voice or video chats.

Keyboard Navigations:

Everyone will wish for a good experience while making use of the keyboards available in their smartphones. This update put forward an all new functions like reliability and predictability on the board so that the next suggested word would come automatically, reducing the strain. Mainly focussing on betterment of arrow and tab key navigation in all the applications as it decreases the frequent complaints from the end user and is easier for developers to work on.

WebView:

With the webview becoming more and more user intended, XML (Extensible Markup Language) layouts can be used to display fonts. Font styles can be chosen from the list of its families and better stability can security can be achieved by this. Web having a multi purpose is what google is targeting to achieve in Android O. Developers are also working on bringing safe browsing and incognito mode for remote pages.

iOS development in thrissur
iOS Development

iOS mobile apps are remarkable for their look and feel, speed and ease of use. A large percentage of elite global customers are iOS users, and compared to Android users, iOS users are likely to spend more on in-app purchases according to a recent study. Thus iOS mobile app development is an exciting field, with limitless opportunities to grab the customers’ attention in the highly competitive mobile marketing space.

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iOS development in thrissur

ATEES Infomedia Pvt. Ltd delivers secure and next-gen iOS development in Thrissur for start ups, SMEs and enterprises worldwide. We understand our clients’ specific business requirements to deliver powerful, ROI-focused solutions. We create apps with perfect look and feel, clean code and target audience specific design. Our team constantly researches and evaluates latest app features of Apple to deliver robust, scalable apps which deliver results.

Our goal is to replace traditional business process with app-driven solutions that rapidly convert leads to business. With several years of expertise in the domain of app development, we pride ourselves in building cutting-edge, business-oriented apps delivered well within stipulated limits of time and budget.

We employ Apple’s best practices and constantly innovate. Our expert team of iOS developers is proficient in C, Objective C and Swift native development technologies and delivers robust apps with clean code that get approved on App store in one go. We also offer support services for the apps we make, by constantly updating them with the latest iOS features and ensuring compatibility with newer phones’ hardware.
If you are planning to build an application that renders to your valued customers, use our result-oriented services with a proven track record. Get your business a virtual name card with the exceptional iOS applications built by our experts at ATEES.

SEO in Kerala
Latest Google SEO Updates and Algorithm changes in 2017

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SEO plays an important role in building up of your business from time to time. SEO tools are the absolute solution needed to maintain the page ranking in the search engine result pages. To be able to receive the best out of the google seo tactics you have to stay renovated with the latest updates in the market. This way you can also understand about the latest trends introduced that helps ranking much simpler than ever before, given that your efforts are same or even better compared to the former one. So be attentive and keep your eyes and ears open for new announcements regarding the seo updates from this tech giant.

SEO in Kerala

Algorithms are set of rules to be followed by a computer to retrieve an information from a list of data items. Search algorithms focus on detecting a specific term or line from a long queue of items shown up in the search engine result page. Google is the innovator in this field and new updates with enhanced features are essential for the intensifying the website. Web administrators need to have an exceptional knowledge on the upcoming and latest search algorithms introduced as they are the ones who keeps us updated on the web.

Google has been upgraded with enormous number of updates of prominent search algorithms which was utilized by the businesses across the globe which helped them merge with success. Following are the search algorithms to be viewed upon for latest seo updates in 2017 powered by google to ensure better ranking in search engine result pages.

  • Hummingbird Update:SEO in kerala

Google has been using this update since August 2013 and has plenty of aspects that influenced the search engine results. It got its name for the reason being small and swift similar to the humming bird. It was introduced with an aim to clearly focus on the meaning of the term or phrase used rather than scanning on a particular keyword. This aims at matching the meaning of the word that the user search for and displays a more accurate results. Modernized features of new update are capable of showcasing some significant performance in keyword research. Graph facts are introduced for better search result on SERP and keyword stuffing can be easily recognized with this upgrade.

  • Penguin Update:seo in kerala

Google made open this update to the public on 12 April to hold the sites from spamming google search results. This technique seeks to lessen the search ranking of the website which make use of black hat seo strategy to tremendously boost the rankings. This is also applicable for sites that do not comply with google’s guidelines of seo. With the release of the new update they ensure strict action are set on websites using cunningness to effortlessly increase their position in the world wide web. Moreover they keep an eye on spamming websites that buy links or acquire it through linked networks to alter their stand.

  • Panda Update:SEO in Kerala

Introduced Panda to the world of seo on February 2011. It provides a strong search filter capable of blocking websites with low quality content from being escalated to the top in search engine. One of the cons with panda is that it ignores the list already caught previously by the algorithm. Heuristic analysis is employed to get hold of poor content set of pages who may have escaped before. Renovating the site may deliver false positive to come into effect. Some important update features recently has brought about some serious changes in the algorithm. Same keywords are not allowed to be repeated in multiple pages. Panda gives way to new standard contents and avoids incoming of poor ones.

  • Pigeon Update:seo in kerala

Launched on July 24, 2013 is yet another algorithm initiated to impart functional, relevant and precise search results that are more similar to the typical searching factors. Google expresses the fact that it refines their distance and parameters in a more optimal manner the user hopes for. It gives more preference to the local search results with this update, so this can be more beneficial for running small businesses confined to a limited area. Pigeon update can out turn google maps result too as this algorithm is entirely location specific and location matters here more than anything else. Optimization is to be controlled for proper functionality and paved way to more powerful domains.

  • Mobile Friendly Update:seo in kerala

An algorithm designed enabling compatibility with mobile devices was released on April 21, 2015 and they named it mobile friendly update. The name itself defines its purpose. Web searches with a mobile was made trouble free similar to to that of a desktop. This update is known by many names as the date on which this reform was put into effect was remarkable.

Mobilegeddon, mobilepocalyse, mobocalys are some of the names it is being called in the world of search engines. If you are onto work in a mobile page and want to know whether your page is considered by google, evaluate it with a mobile friendly testing tool. Latest mobile friendly seo updates have a mobile testing tool with API access made accessible to the end user’s and speed ranking factors are also implemented into mobile sites to make it faster.

  • Pay Day Update:seo in kerala

Google’s Pay Day Update was acquainted in June 11,2013 targeted at removing the spammy queries such as payday loans and pornographics and other large spam databases. It also utilises similar tech used by the penguin update to punish the websites who are employing spammy methods for enhancing their rankings in the google search engine result pages. Often they makes use of black hat seo to accomplish their requirement and this algorithm terminates it from happening again. Currently Payday Loan 1.0, Payday Loan 2.0 and Payday Loan 3.0 are the latest releases in the market.

  • Pirate Update:seo in kerala

Google Pirate update is a filter formulated to halt sites with many copyrights violation reports from coming up in the search engine results. Again here the sites which are affected beforehand may flee from being caught but not unless they have resolved their issues. It may or may not release false positive results for those held previously. Latest pirate update penalizes websites holding a huge amount of violation breach reports. Removing a page from the index requires valid documents so deceiving activities cannot be carried out, which makes it the best option for medias and artists.

  • Top Heavy Update:seo in kerala

This update was launched in January 2012 with an aim to halt the websites filled with advertisements from spotting well in the rankings. This also is frequently updated in the server and sites that have erased ads can easily recover their lost position. Upgrades occur frequently and ad packed sites will be snatched again even though it was caught before. Page layout algorithm employed in the latest enhancements are just behind websites which are top heavy in advertisements. Same ad contained in a normal ratio announced by google are free from the top heavy penalty.

  • EMD Update:seo in kerala

Exact Match Domain abbreviated as EMD is another filter introduced to prevent keywords that matches the requirement of the user yet being discarded because of the composition of site is of poor standard. This update was activated on September 2012. When it is revised the sites that have improved their quality will retrieve a good position and sites with poor content and those which have escaped the clutches before will have to suffer this algorithm. Notably false positive results may or may not get dispensed.

odoo development in thrissur
What is Odoo, Its Uses and Benefits

Odoo is an Open ERP (Enterprise Resource Planning) software which helps in managing the entire software suite with ease which forms the groundwork of any company. With the help of Open ERP softwares we can view and control all the business necessity of a company like human resources, accounting, sales, finance, inventory, procurement etc.
Main components of the term includes the Customer Relationship Management, Supply Chain Management, Project Resource Management, Human Resource Management and Finance Resource Management. Due to growing popularity of this platform, it has become the backbone of any business and there is a huge demand for ODOO development in Thrissur. With thousands of downloads per day, around 4000 Odoo apps are being used all over the world in the present scenario.

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Why Open ERP in Thrissur?

odoo development in thrissur

 

Advanced Technology:
With abrupt rise in this technology, Odoo is always prefered for its uncomplicated service it provides and it can always adapt to the current market trend.

Cost Effective:
One of the main reason why we use Open ERP is that it lowers the maintenance and running cost of the software. It automates all the process and it tears the twist of the user.

Free Of Cost:
You can always download the software online for free and also Odoo software licenses are free when compared to other ERP platforms. This features allows users to give excessive priority for the software.

Easy to Customize:
It is always easy for the user to customize the subject of the at anytime anywhere at faster rate which leads to the efficiency of the business needs and its time effective too.

Modular:
Odoo possess a modular structure and works with few uncomplicated modules as working with it lead to an integrated solution. Moreover it can also be changed according to the requirement of the team.

Updated Technology:
You will never miss a single update for this software as it will always kept updated with its latest design, technology and features which fulfils the requirement of the user.

ATEES Infomedia Pvt Ltd. is an ERP development company in Thrissur and one of the best Open ERP in Kerala which aims at automating the processes and integrating it to meet the needs of business. We are one of the leading company providing ODOO development in Thrissur and helps in amalgamation of core business processes in a faster way moulding the way to services we provide.

android application development in thrissur
Android Application Development

Android – the smartest and most popular of operating systems used in smartphones. Getting more popular with each update, its versatility and user-friendliness makes Android the most preferred choice of mobile users worldwide.

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Android App Development in Thrissur, Android Development in Thrissur
ATEES is a renowned IT company in Thrissur providing professional Android app development in Thrissur. In the constantly booming Android market, we are the one-stop solution to diverse Android development in Thrissur. Our professional Android experts utilize a plethora of tools deliver custom-made mobile solutions. Our robust and user-friendly applications can be ported to diverse mobile platforms, making them easily accessible to a wider audience. Our rich experience of working with a diverse client-base and latest technologies enables us to deliver high performance.

Why choose us?android development in thrissur

1. Customer-centric approach:

We understand your requirements thoroughly, and update regularly with the progress of project. Our seamless communication with client is the backbone of our productivity.

2. High-end apps:

Our technically-sound team of experts is proficient in the latest tools and industry standards, and use cutting-edge technology to create power-packed apps.

3. Confidentiality of Client Information:

All our Client data is safe and secure with us, and we offer 100 % transparent service.

4. Value for your business:

Our remarkable apps create the right environment for accelerated and sustainable growth of your business. We study the market scenario and make customised apps that align to your business goals.

We have developed top-notch Android apps for various domains.android app development in thrissur

Some of them are:

  • Food and restaurant apps
  • Multimedia apps
  • E-commerce apps
  • Social media apps
  • Health and lifestyle apps

 

We focus on delivering beautiful, scalable and user-friendly apps for our honoured clients worldwide. For businesses that wish to create reliable, cost-effective hybrid apps that run on multiple platforms, we are their one-stop solution.

 

 

atees

Well defined Marketing Strategies with captivating content

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Powerful websites along with great layout and designs

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SEO friendly website with more traffic & better leads

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ATEES has been the leading digital marketing agency in Kerala since 2012. Our efficient services has benefited well-known companies all over the world. We are primarily focussed on providing technologies for Micro, Small & Large businesses.

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